When the designers of the Enso lamp start talking about how it evolved from Laokoon, the product’s chameleon-like material, the details become a little elusive. “What I wanted to express was actually the potential Laokoon represents,” says Lili Gulbert, the creative head and CEO of the Hungary-based company also called Laokoon. “I refused to close it into a definition and instead helped it find its own shape and explanation.” (…)
